Critical Factors Diagnostic | criticalfactors.io
Critical Factors Management System

Your business isn't broken.
It just hasn't
been built yet.

If your company keeps hitting the same problems — margin compression, decisions that stall, execution that depends on you — the cause is structural. In 48 hours, we'll show you exactly where.

Phase I Assessment
Critical Factors Diagnostic
  • 12 targeted questions — completed in under 15 minutes
  • 4-domain written structural diagnostic report
  • Delivered within 48 hours of intake submission
  • Confidential — executive use only
  • No consulting. No ongoing commitment.
$1,500

Fixed fee. Paid before intake. No surprises.

Begin Your Assessment →

Secure payment · Instant confirmation · 48-hour delivery

Why I stopped consulting.

For the first decade of my consulting career, I did what every consultant does.

I walked into a company, spent a few weeks asking questions, and then delivered recommendations. Here's what you should do. Here's how you should restructure. Here's the initiative that will fix your execution problem.

Some of it worked. Some of it didn't.

Not because the recommendations were wrong. They were usually right. The problem was that the tools available to me — to any consultant at the time — made comprehensive diagnosis impractical. You worked from experience, pattern recognition, and educated judgment. You synthesized what you observed and prescribed accordingly. That was the standard. That was the best available approach.

What's changed is that it's no longer the only approach.

AI doesn't replace 30 years of pattern recognition. It amplifies it. It makes comprehensive structural diagnosis — the kind that used to require weeks of on-site analysis — possible in 48 hours. The framework I developed over three decades now delivers with a precision and consistency that wasn't achievable before.

I wasn't doing it wrong then. I'm doing it better now.

"A doctor who prescribes without diagnosing isn't being helpful. They're being fast. I was being fast."

— David G. Kinney

The turning point came when I started asking a different question. Not "what should this company do?" but "what structural conditions are currently governing what this company can do?"

Those are completely different questions. The first one leads to recommendations. The second one leads to clarity.

And clarity, it turns out, is worth more than recommendations.

Recommendations require judgment. They require the consultant to be right. They require the client to trust that the prescription fits their specific situation. And they require implementation — which is where most consulting engagements quietly fall apart.

Clarity requires none of that. Clarity just requires honesty. Here is what is structurally true about your organization. Here is what those conditions are costing you. Here is what they will continue to cost you if left unresolved.

What you do with that clarity is your decision. A good decision made with full structural clarity beats a perfect recommendation made without it every time.

That's why the Critical Factors Diagnostic exists — not as a consulting engagement, but as a diagnostic instrument. No recommendations. No implementation plan. No ongoing retainer. Just the clearest possible picture of what is structurally true about your organization, delivered in writing, in 48 hours.

Diagnosis first. Always.

You've heard yourself say at least one of these.

"Everything still runs through me and I can't figure out why."

"We keep growing but our margins keep shrinking."

"The same problems keep coming back no matter what we do."

"I can't get my team to execute without me in the room."

"We're doing more volume and making less money."

"I know something is structurally wrong. I just can't name it."

A written diagnostic. Not a sales call.

01

Strategic Direction Analysis

Is your strategic objective documented, measurable, and embedded in how your organization actually makes decisions?

02

Authority Structure Assessment

Where is decision authority real versus symbolic? Where does it break down, and what does that cost you daily?

03

Accountability & Enforcement

Are consequences predictable and consistently applied — or discretionary? The difference determines whether your standards are real.

04

Execution Friction Map

Where does work stall? Where does margin leak? Where do the same problems keep surfacing — and why?

30 years of pattern recognition. AI-powered delivery.

The Critical Factors Management System was developed over three decades of executive consulting — working directly inside companies from startups to $100M operators to diagnose why performance stalls and execution breaks down.

What used to require weeks of on-site analysis and cost tens of thousands of dollars is now delivered in writing, in 48 hours, for $300. The framework is the same. The delivery is faster. The clarity is identical.

David G. Kinney
Harvard-trained economist. Execution & Governance Architect. Author, PIP It! Developer, Critical Factors Management System.

Phase I is complete on its own.

For $1,500 you receive a written diagnostic across four structural domains. It tells you exactly what is broken and why. That is the full deliverable. There is no obligation beyond it.

If you choose to act on what the diagnostic reveals, the Phase I Blueprint translates those findings into a complete structural prescription for the same four domains. That is a separate engagement at $3,500.

For companies that want the full picture, the Complete Diagnostic covers all ten structural domains. The Complete Blueprint addresses all ten. Every engagement begins with Phase I. Nothing is assumed beyond what you authorize.

Start with clarity. Decide from there.

15 minutes of your time. A written report in 48 hours. $1,500.

Begin Your Assessment →